[{"data":1,"prerenderedAt":160},["ShallowReactive",2],{"project-llamacarlos-e-commerce-en-US":3},{"id":4,"title":5,"body":6,"categories":141,"dateEnd":146,"dateStart":147,"description":148,"extension":149,"image":150,"link":151,"locale":152,"meta":153,"navigation":154,"path":155,"published":154,"seo":156,"slug":157,"stem":158,"__hash__":159},"projects\u002Fprojects\u002Fllamacarlos-e-commerce.en-US.md","E-commerce with linked services MVP",{"type":7,"value":8,"toc":134},"minimark",[9,14,22,27,37,56,60,83,86,102,106,116,123],[10,11,13],"h1",{"id":12},"e-commerce-with-linked-services-mvp","E-commerce with Linked Services MVP",[15,16,17,21],"p",{},[18,19,20],"strong",{},"Role:"," Full-stack Architecture & Implementation Lead",[23,24,26],"h2",{"id":25},"overview","Overview",[15,28,29,32,33,36],{},[18,30,31],{},"Llama Carlos"," is a telehealth community targeting the Latino population, helping people improve their well-being through guided education, product support, and personalized check-ins. When I joined, the team already had a strong mission, validated audience research, and a clear narrative—but they lacked the ",[18,34,35],{},"technical foundation"," to turn their concept into a functional service.",[15,38,39,40,43,44,47,48,51,52,55],{},"The main challenge was to launch an MVP ",[18,41,42],{},"quickly"," while keeping the system flexible enough to grow into a fully integrated digital health experience later on. The business needed not only a storefront to sell wellness products, but also a ",[18,45,46],{},"community space",", ",[18,49,50],{},"guided onboarding flows",", and a ",[18,53,54],{},"central backend orchestration layer"," to ensure data consistency across all touchpoints.",[23,57,59],{"id":58},"approach","Approach",[15,61,62,63,66,67,70,71,74,75,78,79,82],{},"To support both high iteration speed and long-term viability, I designed a lean architecture centered around a ",[18,64,65],{},"Shopify storefront"," for e-commerce, ",[18,68,69],{},"Circle.io"," for community engagement and educational content, ",[18,72,73],{},"Jotform"," for onboarding and health questionnaires, and a ",[18,76,77],{},"custom Node.js (Typescript) backend"," that acted as the ",[18,80,81],{},"source of truth"," and the glue that linked everything together.",[15,84,85],{},"This approach allowed us to:",[87,88,89,93,96,99],"ul",{},[90,91,92],"li",{},"Launch a polished, functioning product experience within weeks rather than months.",[90,94,95],{},"Learn from real customer behavior immediately.",[90,97,98],{},"Add and modify features rapidly without destabilizing the system.",[90,100,101],{},"Keep ownership of the core business logic and user records in our backend, ensuring scalability and future extensibility.",[23,103,105],{"id":104},"result","Result",[15,107,108,109,111,112,115],{},"Within just a few weeks, ",[18,110,31],{}," was able to put a real product into users’ hands, begin gathering feedback, and refine the service based on lived experience—not assumptions. The architecture supported ",[18,113,114],{},"fast iteration",", clear feature expansion paths, and the operational workflows necessary to run the business from day one.",[15,117,118,119,122],{},"The MVP successfully bridged ",[18,120,121],{},"commerce, education, and guided care",", forming the foundation for a larger telehealth ecosystem to grow upon.",[15,124,125,126,129,130,133],{},"Now the store receives ",[18,127,128],{},"hundreds of users every day"," seamlessly, continuously experimenting with pricing, messaging, and community engagement strategies in order to ",[18,131,132],{},"scale the brand to sky-high awareness and impact",".",{"title":135,"searchDepth":136,"depth":136,"links":137},"",2,[138,139,140],{"id":25,"depth":136,"text":26},{"id":58,"depth":136,"text":59},{"id":104,"depth":136,"text":105},[142,143,144,145],"Back-end","Shopify","Typescript","MVP","2025-07-13","2025-04-28","Role: Full-stack Architecture & Implementation Lead","md","https:\u002F\u002Fllamacarlos.com\u002Fcdn\u002Fshop\u002Ffiles\u002FPhone.png?v=1751850566&width=1080","https:\u002F\u002Fllamacarlos.com","en-US",{},true,"\u002Fprojects\u002Fllamacarlos-e-commerce.en-us",{"title":5,"description":148},"llamacarlos-e-commerce","projects\u002Fllamacarlos-e-commerce.en-US","2BI8HFg1tT8pXzoGbSxOi5HuZX7VsT_WOm7AXizPYYk",1782220047691]